A professionally designed Wix website is going to do wonders for your small business. And we know it can be tough to figure out where to start when you’re looking to hire someone.
As Wix website designers ourselves, we know a thing or two about how the process works. Especially the things you might not have thought of because you’re not a website designer.
Below are the 5 things you need to know before hiring a Wix website designer.
1. Why Wix?
The first thing to consider before hiring any website designer is their choice of platform. Some designers dabble in various website platforms and others specialize in just one.
For example, we build our websites exclusively through Wix.
So consider this…. is your website designer an expert on the platform they’re designing with? Because a good website designer should know your website’s platform inside and out!
Since you clicked on this blog post, chances are you’re looking to go with a website designer that uses Wix. So, here’s a pro tip to gain insight into their knowledge of the platform. Just ask them, “Why Wix?”
And below is the kind of answer you should expect to get. In other words, these are the reasons why we love Wix:
After trialing multiple different website-building platforms, we found that using Wix allows our clients to feel empowered and capable to maintain their website after we build it out for them. That way they don’t have to hire a website designer again when they just need to make small additions or updates.
The platform also allows us to completely customize literally anything on it versus being restricted to something like a set template. We make sure that your website design packs a visual punch and is built to convert. Whether that’s taking your regular viewers to raving fans, or random internet browsers to loyal customers, we gotchu!
2. What’s Your Budget?
There are soooo many different packages and prices for website designs, so it’s important to set a realistic budget. And just to give you some averages, if you’re looking for a fully custom website, expect prices to start around $5k to $10k depending on how many pages you’ll need.
So ask yourself what pages you need on your website. Because as you can imagine, designing a 12-page website is a whole lot more complicated than designing a 4-page website. Spoiler alert: this means the more pages, the more money it’s going to cost you.
Another thing to consider for your budget is the functionality of each of these pages because that’s something that will definitely affect the price range. A page designed to sell products and services is very different from a page designed to book appointments with an interactive calendar.
Something we’ve seen quite often, too, are clients who are hesitant to name their price range first because they think the website designer will always just quote them on the higher end. But this isn’t why we ask you to provide your range on our client applications.
Ethical website designers want to give you options on how we can use that budget to make the most of your investment. For example, say you tell us that your budget is between $8k to $10k. Then we’ll tell you what you’d get for $8k and what you’d get for $10k. That way you can make an informed decision based on your personal website design goals and needs.
Pro Tip: Always check if there are going to be fees besides the ones coming directly from your Wix website designer.
We don’t want there to be any financial surprises for you either! There are costs besides our fees. And we’re more than happy to disclose all costs upfront when you choose to become our client because it does depend on the scope of your project. But we can tell you right now that the cost for using Wix as your website platform is between $14 and $29 per month depending on the plan you choose. In addition, many of our clients choose to use an email broadcast and autoresponder service which is usually between $19 and $50 a month depending on the vendor.
3. What’s Your Timeline?
Here’s the deal. A good Wix website design takes time. And the timeline itself is going to really depend on the scope of your project.
So if you’re looking for a wham bam thank you ma’am, most Wix website designers (including us!) are NOT going to offer you that. Especially if you want the website design to actually be good.
For example, the typical timeline for our Wix websites is 12-18 weeks because we pour an enormous amount of creative energy and love into every single dang project we take on. (And we're always happy to quote a timeline when you submit your project request, too!)
Pro Tip: Your website will get done a whooooole lot faster if you start collecting all of your materials now. Compile your photos, videos, audio, contact information, and literally anything else you’ll need for your website so you can send it over in one fell swoop.
4. What’s Your Design Style?
There are literally millions of website designers out there! But not all of them are going to be people you want to work with.... just like in any other industry. It’s important that your design style matches up with the Wix website designer you’re looking to hire.
Do your homework! Read the about page. Check out the testimonials. Get a real vibe for the website designers themselves and their design style. Also, you shouldn’t have to dig around their website to find what you’re looking for. So, if you’re having trouble finding a way to contact them, chances are they’re going to design your website in the exact same way. #YIKES.
And a good place to start your search is by checking out your prospective Wix website designer’s portfolio to see if their design style matches your own. That way you know for sure you’ll be OBSESSED with the final product because you deserve to be proud AF of your new website!
Pro Tip: When you’re just casually browsing the internet, pay very close attention to the websites you like and then find out who designed them.
And don’t fret if you find a website design you like that doesn’t list the designer. Chances are you wouldn’t want to work with that designer anyway because that means they’re not exactly marketing savvy. And as you’re about to find out, a marketing perspective is a super important part of a good website design. (Also, it’s a BIG FREAKING RED FLAG if a Wix website designer doesn’t have a website of their own to link to. Sorry, not sorry.)
5. What’s Your Marketing Perspective?
Trust us, you don’t want a Wix website designer that’s only designing you a pretty website. You NEED them to know how to build out your website to convert, too. Because I don’t think you’re looking to spend a bunch of money on a website that doesn’t actually make you money.
Yes, a good website design should be visually impactful. But the design needs to be intentional and strategic, too. We craft our Wix website designs based on scientific research of website user conversion patterns. And of course, we also optimize for search engines and mobile devices, too.
If your website designer doesn’t understand how SEO (search engine optimization) works, your website just isn’t going to work for you. Because while anyone whose familiar with your business and searches for it by name will (probably) find your website, SEO is how people who don't know you (yet) will find you. And your website must be optimized for mobile devices as well because it has a HUGE impact on your Google ranking.
Pro Tip: Read your Wix website designer’s homepage to get a taste of their marketing perspective.
Are their words all about them? Or are their words focused on you? Because if it’s all about them, and not what they can do for you.... they probably don’t have the marketing perspective you need if you want your website to make sales. Just saying.
We hope going over these 5 things you need to know gave you some valuable guidance on your journey to hiring a Wix website designer. Because a custom-designed website that feels like you, looks good, and converts might be right around the corner.....
Are you ready for a wave of our magic marketing wands?
Click here now to apply to work with us because you deserve a Wix website design that has passion your audience can see.